Queensland Government
Design work across multiple Queensland Government agencies including Queensland Events, Tourism Queensland, and the Queensland Police Service. Projects ranged from magazine design and editorial layout through to public health and safety advertising campaigns.
Year
2007
Services
Magazine Design, Editorial Layout, Advertising, Campaign Design
Agency
Halfnine Design
Design for public-sector communication
This body of work covered communication design across multiple Queensland Government agencies, each with distinct audiences, compliance requirements, and delivery formats.
Balancing governance with clarity
Every asset needed to be accurate, accessible, and brand-aligned while still engaging enough to support public awareness and participation.
Editorial and publication design
Magazine systems and long-form layouts were developed for readability and consistency, handling dense information without losing visual hierarchy.
Campaign and advertising output
Public campaigns for tourism, events, and safety communications were delivered across print and digital channels with strong message clarity.
Outcome
The work provided a reliable, repeatable communication standard across agencies, supporting both public information goals and institutional credibility.
